2 years, 4 months ago I bought my first digital camera:
I’d never taken a landscape photo before but I was excited to give it a go.
1-year into my landscape photography journey my portfolio looked like this:
I was frustrated with the results and I got into a real slump about going out and shooting.
But now, just 1-year later, my portfolio looks like this:
It's crazy to share this but over 500,000 landscape photographers see my work on YouTube every month and I’ve even been featured on prestigious photography websites like Fstoppers and ShutterBug.
And I've even won awards from international landscape photography competitions.
How did I make such a dramatic transformation in my landscape photography so quickly?
It was actually pretty painless and simple…
I followed the 12×12 Landscape Photography System.
The 12×12 Photography System is a simple, structured way to build a portfolio you’re proud of over the next 12-months.
With support from Will you start by choosing 12 photos that represent your best work right now and that becomes your starting portfolio.
Then, for the next 12 months, we upgrade it one photo at a time:
By month 3 you’ll see obvious and measurable improvement. By month 6 you’ll be a different level of photographer.
By the end of 12 months, you haven’t just improved your photography, you’ve transformed your belief of the level of landscape art you’re able to create.
You’ll have at least twelve images that look polished, professional, and consistent… the kind of work that makes friends and family stop and say “wow”, gets real engagement on social media, and stands up under the harsh eyes of competition judges.
Each month you improve your portfolio with one clear goal: replace at least one image with something stronger (a new photo, or a reimagined older photo).
You haven’t just taken more photos. You’ve built a 12-image portfolio you’re proud of, with stronger composition, better light, cleaner edits, and a clear, consistent style.
The kind of images that get attention from friends and family, perform better on social media, and hold up under a competition judge’s eye.
Landscape Mastery is backed by my unshakable guarantee:
If you show up for the training, do the homework and take action in the field and you don’t take the best landscape photo of your life, I’ll give you a full refund.
Here is a breakdown of everything you’re getting when you join the 12×12 Landscape Photography Mentorship:
Additional Bonuses:
You start with a 12-image portfolio, then each month you replace at least one image with something stronger (either a new photo or a reimagined older one). Over 12 months that means your portfolio is completely transformed—and it becomes hard evidence of your progression.
A monthly portfolio review group session where we review what’s working, what’s weak, and what you should upgrade next.
A monthly photo challenge (starts on the 1st of the month) designed to push you out of your comfort zone and stop you repeating the same safe shots.
A weekly Q&A group session (bring anything: locations, composition, camera settings, conditions, editing decisions).
A weekly editing challenge: a RAW file is posted on Mondays, you edit it, Will edits it, and then you compare approaches on the coaching call.
Inside the private community, you can:
Share images for feedback,
Post RAW files for editing support,
Ask questions (including gear, locations, travel, and even audience building),
Post upcoming shoots ahead of time so you can get help with weather, location ideas, and shot opportunities.
You’ll get a Google Drive folder to upload your best work (up to 500 images). Your photos are run through the AI Landscape Feedback tool for objective feedback, then Will personally selects your best 12 to create your starting portfolio.
No. The system is built around upgrading one image per month—sometimes that’s a new shoot, sometimes it’s reimagining something you’ve already captured. You can also post upcoming shoots ahead of time to get input so you don’t waste trips.
The calls are designed to keep you moving, but the day-to-day community support (feedback, questions, shoot planning, editing help) means you’re not stuck waiting.
This is for serious amateurs who want repeatable, professional-level results and a portfolio they’d be proud to print, share, and submit. If you want a quick win in a weekend, or you don’t want feedback/coaching, it’s not a fit.
You’ll be coached through editing decisions via the weekly editing challenges and comparisons, and you can post RAW files for support. The goal is consistent, high-quality results, not a trendy look.
You get unlimited access to the Landscape Mastery live trainings throughout the year, covering intention, composition frameworks, light/weather/timing + exposure/dynamic range, technical skills, a repeatable editing workflow, and how to choose/prepare a final print-worthy image.
Yes. If you show up for the coaching calls and take action in the field, and you don’t completely transform your portfolio over the next 12 months, you’ll get a full refund.
Because this is hands-on mentorship: your work gets reviewed, your portfolio gets upgraded, and you get real direction and accountability. That only works if the group stays small.
This isn’t a course with hundreds of members and generic feedback.
This is a true mentorship — where your photos get reviewed, your portfolio gets upgraded, and you get the direction and accountability to follow through.
That only works if the group stays small.
That’s why there are only 2 spaces left for 2026.
When the spots are gone, enrollment closes so the current group can get the support they came for.
If you want 12 months of coaching that turns your work into a portfolio you’re genuinely proud of… this is your chance to take one of the remaining 2 spots.